Audit
We read everything — analytics, ad accounts, CRM, search data, content, competitors. Two to three weeks of reading, not guessing. You get a findings document, not a pitch deck.
Audit-first marketing advisory
Most marketing starts as noise: pixelated, unreadable. We read the evidence, bring the picture into focus, and only then build what the findings justify.
Move around — attention brings the picture into focus
You don’t have a marketing problem. You have a decision problem. Budgets leak into channels that look busy in a report and do nothing in the bank account.
Agencies are paid to do more, so “more” is what you get. Retainers renew, dashboards glow, and nobody can say which line of activity actually earned its budget — because nobody audited it.
So we start where agencies never start: with the evidence. Everything we recommend afterwards is just arithmetic.
We read your analytics, ad accounts and CRM before we recommend anything. What survives the reading is the strategy. The rest is noise.
Strategy comes before campaigns, because the other way around is how budgets die. Each step exists to protect the next one.
We read everything — analytics, ad accounts, CRM, search data, content, competitors. Two to three weeks of reading, not guessing. You get a findings document, not a pitch deck.
Signal from noise: what to kill, what to fix, what to double down on. One page of decisions, in plain English, agreed with you. No forty-page strategy theatre.
Strategy becomes shipped work: campaigns, content, SEO, pages and tracking — in 90-day sprints with named owners, budgets and deadlines.
Five to seven numbers that change decisions, reviewed monthly. Whatever doesn’t compound gets cut — including us.
Technical fixes, intent mapping, and content that ranks because someone is actually searching for it.
Fewer pieces, aimed at pipeline, with distribution planned before a word is written.
Budget follows evidence. Scale what converts, fix what misleads, cut what merely gets clicked.
Message, structure, and tests that answer real questions — so earned traffic stops leaking.
Tracking you can trust, and a dashboard small enough to actually use. Five numbers beat fifty charts.
CRM hygiene, automation, and marketing–sales handoffs. The plumbing that makes a strategy stick.
The right message in front of the right audience, on the placements the audit can defend.
Search spend rebuilt around intent that has actually produced opportunities — not vanity clicks.
Who buys, why, and what they searched before they did. Interviews and data, not personas from thin air.
Adjacent audiences worth borrowing, mapped and approached with a concrete offer.
Structured answers and citations, so search engines and AI assistants quote you correctly.
Listings, reviews and local pages that turn nearby searches into phone calls.
Second chances aimed at people who already raised a hand — capped, sequenced, measured.
Ads and pages that say one true thing clearly, in the voice your customers already use.
analytics setups were double-counting at least one “key” conversion. Decisions were being made on fiction.
median share of paid budget pointed at keywords or audiences that had never produced a single opportunity.
had at least one recurring report nobody used to make a decision. Each took hours to produce.
Composite findings from recent audits across B2B services, SaaS and e-commerce. An audit is not a benchmark — yours will surface different problems. That’s exactly why it comes first.
“For the first time in three years, a marketing meeting ended with a decision.”
The full findings document: what works, what’s waste, the plan. Yours to keep — execute it with us, your team, or anyone you like.
A 90-day sprint that ships the plan: campaigns, content, SEO, pages, tracking. It ends when the plan says so — not when a contract allows.
A senior second brain in your corner: monthly reviews, hard decisions, hiring and agency management. Month-to-month, because it should earn its keep.
We’d rather lose a retainer than keep one that isn’t paying for itself.
Thirty minutes, no slides. Show us whatever you’re willing to share, and we’ll tell you honestly whether an audit would pay for itself. If it wouldn’t, we’ll say so.